Becky G has become a Latin pop icon through her energetic performances and her ability to create music that combines different styles while singing in both English and Spanish. Her musical diversity which includes reggaeton, pop and hip-hop elements, together with her energetic stage presence, has brought her worldwide recognition and dedicated fan support.

Becky G gained her first fame through YouTube cover videos when she was a teenager which led to her first single "Becky from the Block" and her early work with will.i.am and Pitbull. The song "Shower" brought her mainstream success, but her transition to Latin music with songs "Mayores," "Sin Pijama" and "MAMIII" brought her worldwide fame. Through her bilingual music and natural stage presence, Becky G has established herself as a cultural leader who inspires other artists who speak two languages.